IACC Board member Lois Berg (Johnson Foundation’s Wingspread) sent us a copy of Forbes magazine’s article “Business Meetings: The Case for Face-to-Face.” (Download at
http://www.iacconline.org/content/files/Business_Meetings_FaceToFace.pdf)
The upshot: “Business executives overwhelmingly agree that face-to-face meetings are not just preferable but necessary for building deeper, more profitable bonds with clients and business partners and maintaining productive relationships with co-workers.”
This reinforces the Hilton study, “Why Face-to-Face Meetings Matter” (Download at
http://www.iacconline.org/content/files/WhyFace-to-FaceBusinessMeetingsMatter.pdf)
Still, you’ve got to wonder: if all the studies confirm the value of face-to-face meetings, why do there seem to be fewer of them?
The International Association of Conference Centres is the global home for IACC approved conference centres. Corporate meeting planners, event organizers, and businesses select IACC meeting venues for corporate training sessions, sales meetings, board retreats, and customer special events. Discover why IACC Conference Centers do meetings better and find the right conference centre for your next event.
